Answer:

GINUP

AnswerCrossword Clue
GINUPEnliven, so to speak
GINUPMake more exciting, in slang
GINUPAdd zip to
GINUPEnliven, in slang
GINUPCreate, as enthusiasm
GINUPContrive
GINUPGenerate by dubious means
GINUPStimulate
GINUPEnliven
GINUPExcite