Answer: badpr

AnswerCrossword Clue
BADPRNonexistent thing, to some spin docs
BADPRCorp. woe
BADPRCeleb's arrest report, to the celeb, say
BADPRSpinning concern
BADPRPossible result of a TMZ story
BADPRReason for corp. damage control
BADPRWhat a spin doctor might be called on to take care of
BADPRWhat might hurt a celebrity's Q Score
BADPRCause for damage control
BADPRWhat a divorce may generate for a celeb