Answer: bluffing

AnswerCrossword Clue
bluffingContrive a difficult escape or other achievement by maintaining a pretense
bluffingTry to deceive someone as to one's abilities or intentions
bluffing(in a card game) Bet heavily on a weak hand in order to deceive opponents
bluffingMislead (someone) in this way
bluffingBLUFF, to mislead (to lead astray)