Answer: capitalizing

AnswerCrossword Clue
capitalizingCAPITALIZE, to write or print with an initial capital or in capitals
capitalizingWrite or print (a word or letter) in capital letters
capitalizingTake the chance to gain advantage from
capitalizingReckon (the value of an asset) by setting future benefits against the cost of maintenance
capitalizingBegin (a word) with a capital letter
capitalizingProvide (a company or industry) with capital
capitalizingRealize (the present value of an income); convert into capital