Answer:

catchphrase

AnswerCrossword Clue
CATCHPHRASECharacteristic saying
CATCHPHRASE"Gotcha, you rascal!"
CATCHPHRASETerm with 6 straight consonants
CATCHPHRASEPopular slogan
CATCHPHRASESlogan
CATCHPHRASEFamiliar slogan
CATCHPHRASESlogan [six consecutive consonants]
CATCHPHRASE"Just do it," e.g.
CATCHPHRASECampaign slogan e.g.
CATCHPHRASECampaign slogan, e.g.
CATCHPHRASE"And away we go!" to Gleason
CATCHPHRASEPopular expression ... or what the opposite of the answer to each starred clue is?