Answer:

epithets

AnswerCrossword Clue
EPITHETSDescriptive names
EPITHETS"Dirty rat!" and "Dirty dog!"
EPITHETSNicknames
EPITHETSMeaningful names.
EPITHETS"The Terrible," "The Good," etc.
EPITHETSCharacterizing words.
EPITHETSDescriptive titles
EPITHETSInsults
EPITHETS"Louis the Fat" and others
EPITHETSBad words
EPITHETSCampaign smears
EPITHETSHurled words?
EPITHETSSome titles
EPITHETS"Fat Tony" and others