Answer:

matte

Answer	Crossword Clue
MATTE	Photo finish
MATTE	Dull photo finish
MATTE	Glossy alternative

MATTE	Not glossy
MATTE	Not reflective
MATTE	Lacking luster
MATTE	Dull and flat
MATTE	Certain finish
MATTE	Finishing option
MATTE	Nonglossy finish
MATTE	Like some finishes

MATTE	Paint option
MATTE	Lacking shine
MATTE	Like some photos
MATTE	Dull
MATTE	Like some photo paper
MATTE	Having a dull surface
MATTE	Laser paper option
MATTE	Photo paper option

MATTE	Dullish
MATTE	Certain print
MATTE	Kind of finish
MATTE	Not shiny
MATTE	Film shot
MATTE	...finish
MATTE	Dull finish
MATTE	Fotomat choice

MATTE	Lusterless finish
MATTE	Filmmaker's special effects shot
MATTE	Paint choice
MATTE	Photo option
MATTE	Photo choice