Answer: msrp

AnswerCrossword Clue
MSRPSticker shock no.
MSRPSticker inits.
MSRPCar dealer's starting point: Abbr.
MSRPNo. on a car
MSRPNew car sticker fig.
MSRPLetters on a car sticker
MSRPAmt. at a car dealership
MSRPNo. on a new-car sticker
MSRPAbbr. after an asterisk in a car ad
MSRPCar ad fig.
MSRPDollar amount in an SUV ad
MSRPList on a lot
MSRPCar-ad letters
MSRPCar sticker stat.
MSRPCar sticker letters
MSRPAuto ad abbr.
MSRPSticker abbr.
MSRPSticker fig. on a car
MSRPLetters on an auto sticker
MSRPStarting point for a car sale negotiation: Abbr.
MSRPCar ad letters
MSRPSticker letters
MSRPNew-car sticker abbreviation
MSRPNo. on a new car sticker
MSRPFig. on a new car sticker
MSRPAbbr. in an auto ad
MSRPAutomobile ad abbr.
MSRPFig. often discounted
MSRPWindow sticker fig.
MSRPAbbr. on a car sticker
MSRPShowroom window no.
MSRPFig. near an m.p.g. rating
MSRPDealer's amt.
MSRPCar showroom sticker inits.
MSRPNew-car sticker letters
MSRPAmt. you don't expect to pay
MSRPNo. on a showroom window
MSRPNo. to haggle over
MSRPA car buyer rarely pays it: Abbr.
MSRPNumber near an APR