Answer: patronage

AnswerCrossword Clue
PATRONAGECustomers' loyalty
PATRONAGESponsorship
PATRONAGEPolitical prerogative.
PATRONAGEReward system in politics.
PATRONAGEPolitical-plum system
PATRONAGEComposed page on art in support of artists, say (9)
PATRONAGERewards of a political machine
PATRONAGESupport
PATRONAGEBusiness
patronage(Shakesp.) to countenance
patronagebusiness provided by customers, clients, etc.
patronagepolitical control of appointments to office
patronagepatron's support of an artist, charity, etc.