Answer: presskits

AnswerCrossword Clue
PRESSKITSInformation packets for reporters
PRESSKITSNews conference handouts
PRESSKITSPublicists prepare them
PRESSKITSPublicity packages
PRESSKITSMedia handouts
PRESSKITSPublicists' preparations
PRESSKITSPromotional packets
PRESSKITSPublicists' handouts