Answer: shills

AnswerCrossword Clue
SHILLSPitchmen's aides
shillsSHILL, to act as a decoy
shillsperson who poses as a customer to lure others
SHILLSActs as spokesperson
SHILLSPlants, of sorts
SHILLSScam abetters
SHILLSCon artists' decoys
SHILLSPaid corporate spokespeople
SHILLSShell-game decoys
SHILLSOnes in concert with con artists
SHILLSCarny's cohorts
SHILLSCome-on artists
SHILLSStooges for sidewalk hawkers.
SHILLSScam accomplices
SHILLSCon man's accomplices
SHILLSPitchers' partners
SHILLSCon game accomplices
SHILLSCon game decoys