Answer:

special

Answer	Crossword Clue
SPECIAL	Unique
SPECIAL	Not garden-variety
SPECIAL	Featured offering, as at a restaurant

SPECIAL	Daily menu offering
SPECIAL	It's not on the regular menu
SPECIAL	Reduced-price offering
SPECIAL	.. effects
SPECIAL	Noteworthy.
SPECIAL	Bargain offer.
SPECIAL	Salesman's inducement.
SPECIAL	A particularly favored thing.

SPECIAL	Distinctive.
SPECIAL	Exceptional.
SPECIAL	TV descendant of the "spectacular."
SPECIAL	Extraordinary.
SPECIAL	Type of TV program.
SPECIAL	Uncommon.
SPECIAL	Menu word.
SPECIAL	Out of the ordinary.

SPECIAL	Unusual.
SPECIAL	TV offering.
SPECIAL	Sign on a bus
SPECIAL	Exceptional
SPECIAL	Distinctive
SPECIAL	Extraordinary
SPECIAL	Menu bargain of the day
SPECIAL	Singular

SPECIAL	Singular TV program
SPECIAL	Blue-plate ...
SPECIAL	Occasional TV fare
SPECIAL	Kind of delivery
SPECIAL	Regular programming pre-emptor
SPECIAL	One-time TV showing
SPECIAL	Unordinary
SPECIAL	Something not on the menu

SPECIAL	Not just one of the crowd
SPECIAL	It can be a blue-plate
SPECIAL	Menu addition
SPECIAL	Menu extra
SPECIAL	Out of the ordinary