Answer: utz

AnswerCrossword Clue
UTZSnack brand represented by Sterling Cooper on "Mad Men"
UTZCompetitor of Ruffles
UTZWise alternative
UTZBrand of pretzels and chips
UTZPringles competitor
UTZBruce Chatwin bestseller
UTZBruce Chatwin book
UTZSnack brand featured on "Mad Men"
UTZBig name in chips and pretzels
UTZPretzel brand
UTZPotato chip brand
UTZ1989 Bruce Chatwin novel
UTZBrand of pretzels
UTZChip brand
UTZSnack food brand
UTZBrand of potato chips
UTZRuffles rival
UTZPotato chip brand seen in "The Office"