| Answer | Crossword Clue |
|---|---|
| BULOVA | Company that had the first TV commercial |
| ZENITH | Company that made the first practical TV remote control |
| IKEA | Company that was the first in the U.S. to air a TV ad with a gay couple (1994) |
| COLDOPENING | TV teaser before the first commercial |
| BULOVA | Watchmaker with the first U.S. TV commercial, 1941 |
| EISNER | Exec who ran a company that had the same internal letters as his last name |
