Answer: slogan

AnswerCrossword Clue
SLOGANAd dressing?
SLOGANRallying cry
SLOGANRallying cry.
SLOGANStrike phrase.
SLOGAN"Peace is for the strong," for instance.
SLOGANBattle cry.
SLOGANShibboleth.
SLOGANMadison Ave. creation.
SLOGANWatchword.
SLOGANAdman's product.
SLOGANStriking phrase
SLOGAN"Peace at any price," e.g.
SLOGANPromotion phrase
SLOGANMadison Ave. product
SLOGANAdvertising phrase
SLOGAN"Just say no," for instance
SLOGANCatchphrase
SLOGANCampaign ad feature
SLOGANCampaign staple
SLOGAN"A diamond is forever," e.g.
SLOGAN"Just for the taste of it" or "Just do it"
SLOGAN"Think different," e.g.
SLOGANPitch-perfect words?
SLOGANAd catch phrase
SLOGAN"It's the real thing," e.g.
SLOGANPromotional phrase
SLOGANAdvertiser's catchphrase
SLOGAN"You deserve a break today," e.g.
SLOGAN"Can you hear me now?" for one
SLOGANCommercial line
slogana motto adopted by a group also SLUGHORN, SLUGHORNE
sloganmotto
SLOGAN"Just do it," to Nike
SLOGANWords to sell by
SLOGANCatch phrase
SLOGAN"Fifty-four forty or fight," for one
SLOGANAdman's creation
SLOGAN"Make love, not war," e.g.
SLOGAN"A diamond is forever," to De Beers
SLOGANParty catch phrase