| Answer | Crossword Clue |
|---|---|
| SLOGAN | "Peace at any price," e.g. |
| goodwill | The established reputation of a business regarded as a quantifiable asset, e.g., as represented by the excess of the price paid at a takeover for a company over its fair market value |
| PEACE | "... at any price" |
| WHATEVERITTAKES | At any price |
| ATOUT | ... prix (at any price): Fr. |
